We are happy to announce that one of our products, the free version of uke pal – Ukulele Tuner & Tabs, was downloaded over 1000 times from Google’s Android Market within 10 days!
To monetize uke pal free, we display Admob advertisements inside the product. We also implemented an up-selling strategy by providing a link to the ad free full version, which can be downloaded for € 0.99. Because the full version is ad free it does not require an internet connection.
Comparing the download numbers of free and paid apps in the Android Market, we are still trying to figure out the best compromise between reaching a large customer base and the monetization of our products. Above all, we are entitled to create easy to use and fully functional apps that add value to our customers.