Last week Berlin was the place to be for Android developers, experts, and enthusiasts from all over Europe. The droidcon 2013 took place from April 7th to 10th in Berlin. We were part of it and sum up the most relevant topics from the two conference days in this article. What has changed from last year’s conference is that Android is now the clear leader on the mobile operating system and smartphones market as far as device sales are concerned. Overtaking Apple’s iOS in market share, the mobile OS by Google can now be found on entry level to high end phones, tablets, TVs, game consoles, watches, etc.
Apart from the huge success with devices sold the conference kicked of with the statement that iOS is still ahead in terms of commercial success. There are several factors for that: People are spending more money on iPhone apps because they want to impress, Apple has become the synonym for apps („there’s an app for that“), and iPhone users are rather early adopters. Also purchasing is fully integrated on iOS and the payment information has to be provided once you set up an iTunes account. On the other hand transparency and privacy could become a competitive advantage for Android. Especially app developers have to keep that in mind and enhance user trust and be transparent. Continue Reading »